The Tipping Point
Why It Matters
The book that launched the modern ideas genre. Gladwell's connectors-mavens-salesmen framework is still useful for thinking about how ideas spread. Some of the science has been challenged, but the storytelling remains unmatched. The gateway drug to thinking about culture systematically.
Quick Take
The book that launched a thousand strategy presentations. Still holds up, even if everyone's read it.
Mike's Take (Audio)
Vibes
Categories
CultureStrategy
