Playing to Win

Playing to Win

How Strategy Really Works
by A.G. Lafley
Year: 2013 ISBN: 9781422187395 ●●●●●

Why It Matters

Where to play and how to win. Lafley and Martin's strategy cascade is the most practical strategy framework I've encountered. Forces clarity on what you're actually choosing to do and not do.

Mike's Take (Audio)
The heart of strategy is the answer to two fundamental questions: where will you play, and how will you win there?

Categories

BusinessStrategy