Billion Dollar Loser

Billion Dollar Loser

by Reeves Wiedeman
Year: 2020 ISBN: 9781549107528 ●●●●●

Why It Matters

Wiedeman's account of Adam Neumann's rise and fall is both wildly entertaining and a cautionary tale about what happens when charisma outpaces substance. The best business disaster book since Bad Blood.

Mike's Take (Audio)
WeWork's core business was simple. It leased space, cut it up, and rented out each slice with an upcharge for hip design, flexibility, and regular happy hours.

Categories

BusinessBiography