Velocity

Velocity

by Ajaz Ahmed
Year: 2012 ISBN: 9780091947569 ●●●○○
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Speed wins. The AKQA founder on moving faster than everyone else.

Why it matters

Ahmed built one of the most respected digital agencies in the world and this book distils his philosophy into short, punchy lessons. Heavy on conviction, light on nuance. Best read as a motivational shot rather than a strategy manual. The design of the book itself is beautiful.

Categories

AdvertisingStrategy

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