Do Open

Do Open

by David Hieatt
Publisher: The Do Book Company Year: 2017 Pages: 160 ISBN: 9781907974304 ●●●●○
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How to build a community around your brand. Newsletter wisdom.

Why it matters

Hieatt's guide to building community through newsletters and honest communication. Written before the creator economy boom, it reads even better now. The principles are timeless: be useful, be consistent, be genuine. That's it.

Quick Take

Building in public before it was a thing. Hieatt's books are always short and always land.

Mike's Take (Audio)
This book influenced...
The Relevance Index
Open brands win – this book proves why

Categories

StrategyBrandingInternet

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